How Honesty Aided the Success of VTube Twitch Streamer Yuzu Sanagi Online Twitch‘s first moth spirit influencer.
Lightning seldom strikes the same spot twice, but success does. Yuzu Sanagi, a VTube sensation, is proof of this. Previously an on-air success story, the anonymous content producer has created an entirely new persona through augmented reality streaming, or Vtubing. Yuzu Sanagi is a Twitch and VTube star.
This former nurse has established an audience of 200,000 Lamp Champs across all social media platforms because of Vtubing. Her biggest platform? Twitch, where she just passed the 100,000-follower mark.
“I’m not too concerned about numbers these days. I did when I initially started, but now? All I need to do is make people laugh, promote happiness, and cultivate a community that nurtures positivity by gathering like-minded people in one place and having a good time, “she stated over the phone.
- Name: Yuzu Sanagi
- Age: N/A
- Find: United States of America
- Random Delight: During the epidemic, Sanagi worked as a Starbucks barista. She was on the front while juggling streaming after swapping her white jacket for a green apron, finally departing to become full-time.
A Rising Star
Growing up was difficult for the aspiring streamer. According to Sanagi, invisibility became the backdrop of her life due to her highly conservative Asian upbringing. She felt like a family outsider, constantly coming in second to her brothers.
“Everything would be shared. Because I was the middle kid, my brother and sister typically got everything they wanted, while I was left in the dust, “She stated. “I was pretty depressed, and gaming rapidly became my passion. I used to fantasize about participating in a game.”
Her brother, who frequently sought Sanagi as a gaming friend, introduced her to the medium.
Call of Duty, Dynasty Warriors, and Halo was just a handful of the multiplayer games that piqued the teenage Sanagi’s interest.
Sanagi found sanctuary in the virtual worlds of video games. This would be the impetus for her eventual ascension into gaming-related content, but not without a detour.
Sanagi’s path to content development was unusual. The streamer was a registered nurse before becoming a full-time content creator. She resigned to find her true calling. Yuzu Sanagi on Twitch.
“I felt it would be a lot of fun and that it would be my future, but I soon realized that it was pretty challenging on an emotional level. It was stressful, and I realized it wasn’t my true dream.
It belonged to my father, “She stated.
TikTok was her first foray toward viral success. Her now-defunct TikTok page had nerdom humor based on JRPGs. Before leaving the platform to reinvent herself, her videos left up to 1 million views.
“There was a lot of attention on appearance. There was a lot of stress on me to appear a specific way when I was filming myself. I was having a lot of self-confidence difficulties since I was constantly in front of the camera, “She stated.
Vtubing, on the other hand, grabbed her with its theatrical—almost performance aesthetic.
The options were limitless. You may become anyone or anything with tailored identities fostered by artists and technical improvements in a facial tracking software.
The Deranged Goblin
Sanagi was inspired by VTube performers Pekora and Gawr Gura. I was seeing the success of the faceless users behind these digitized virtual avatars sparked an interest in TikToker, which was still in its early stages. She might have a second opportunity at viral popularity if she remained nameless to avoid the drawbacks of online living.
There was plenty of stress on me to appear a specific way when I was filming myself. Vtubing appears to be a platform revolution for women. It provides female content makers with privacy and a refuge from the inevitability of objectification.
“I didn’t want people to remember me because of my appearance,” Sanagi explained.
“I wanted people to remember me for my inventiveness, wit, and the effort I put into my content.”
Yuzu Sanagi, her virtual alter persona, was quickly created. The ambitious effort began as a character with a distinct uwu anime female look, but as time passed, more of the actual Sanagi peeked through the figurative curtains. Now, she claims, there is minimal deception. She is precisely who you see on screen.
And you see fantastical streams of RPGs, MMOs, and horror games hosted by an ethereal, fluffy moth spirit. Sanagi is ecstatic about her newfound success. It was revolutionary for her to be able to exist online on her terms.
“I never imagined that I could make a livelihood from gaming. It’s interesting to consider today as a complete circle because I utilized gaming to escape from the actual world. Now I’m a virtual figure on the interwebs in the same realm where I once felt protected.”