They’re not the ’90s Barbie bedsheets, but they’ll do Barbie collaborations.
When you search for “Barbie movie,” Google will hit you with flashing pink sparkles and pink links instead of blue. Then, as is customary, it will list a few additional similar questions that people are asking.
One common concern is about what to wear to the Barbie premiere, mimicking TikTok searches like “Barbie outfit ideas” and “Barbie movie outfits” that autofill when you put only “Barbie” into the search box. Of course, these are legitimate worries – Barbara Millicent Roberts ingrained in us the significance of murdering at all times.
However, a deeper adventure awaits: not what to wear to watch the Barbie movie, but how to bring the Barbie movie to life. Attitude will account for half of the approach. The other half is made up of adorable stuff. Barbie’s period will go on in perpetuity.
Barbie era forever
Barbiecore (the craze) began months before there was even a teaser for a live-action movie. The pink supremacy began around August 2022, only a few months after we first saw Margot Robbie as Barbie in April 2022. The Barbiecore lifestyle was a thing lightyears before there was a term for it, according to people whose nightly routine as a youngster included a wash with a tattered Barbie towel followed by a cosy slumber on Barbie bedsheets.
The effect of Greta Gerwig’s movie has been so pervasive over the last several months that it’s difficult to imagine a world without pink, palm palms, or swirly vintage flowers. Sweet treat locations like Pinkberry and Cold Stone Creamery have launched unique flavours that seem wonderfully problematic, while Burger King Brazil has drenched cheeseburgers in pink sauce (not to be confused with TikTok‘s notorious pink sauce). There are also so many pink variants of goods you may not have realized existed that we created a whole gift guide just to them. Razer gaming laptops, PlayStation controllers, you name it – if Apple caves and releases a pink iPhone, the yassification will be unstoppable.
The primary distinction between summer 2022 Barbiecore and summer 2023 Barbiecore is that most of the latest Barbified items is the result of a brand’s formal engagement with Barbie prior to the movie’s release. It’s more than simply pink; it’s Barbiecore.
Mattel has collaborated with over 100 companies and shops on Barbie collabs surrounding the debut of the movie, although some seem a touch more iconic than others. We haven’t given up hope for an official Barbenheimer collaboration (can’t imagine a pink fedora and cigarette package not being a hit at some roundtable, but OK), but in the meanwhile, here are the best 10 Barbie brand collabs, ranked from quite cute to extreme cunt-serving:
1. Barbie x Ruggable
Under the dining table and chairs is a Barbie-themed rug on the wooden floor. The first item on our list is a large rug, which would probably best demonstrate one’s devotion to Barbiecore. If you missed out on booking Ken’s room in Barbie’s Malibu Dreamhouse on Airbnb, this would be an excellent first step towards creating your own understated barbie dream house.
Ruggable’s popular machine-washable rugs come in the pink and ivory design seen here, as well as bright pink ombré, Barbie Signature Chevron (original 1959 bathing suit style), ivory and gold palm trees, and pink logo doormats. It might have been more fun if a less-muted style or two were available, but this Barbie understands the value of practicality.
2. Barbie x Béis
Two people are holding pink flowers. Barbie-themed baggage and a wallet in front of a residence. Shay Mitchell’s baggage queue is still on fire, thanks to a wonderfully easy Barbie collaboration. The Barbie pink collection comprised the Carry-On Roller, Check-In Roller suitcases in 26-inch and 29-inch sizes, a wallet, the fantastic Mini Weekender, and more — all of which were so favourably welcomed by the internet that they sold out almost quickly.
The backlog for a second restock has been closed as of 28 July, and the whole bright pink queue has been discontinued. (First, I shed a tear. Then I received a lot of them.) If you want something a little more subtle, Béis’ non-limited edition Atlas Pink colour is still pretty darn Barbie.
Barbie and Canada Person distributing snacks to three dogs wearing Barbie-themed clothingq
The altruistic people who volunteered for Barbie Pet Rescue in the early 2000s are now adults. That means they can spend their grownup money on anything they want, like a Barbie-themed denim vest for their dog. Canada Pooch’s Barbie collaboration includes a total of 20 pieces, including wardrobe necessities like pink ponchos, T-shirts, vests, and bandanas, accessories like leashes, harnesses, and a fanny pack for goodies, and, of course, plush toys.
3. Barbie x Crocs
Two people wearing pink Barbie-themed Crocs in front of palm palms and a mountain.
Life in Croslite (a patented foam-like material, not plastic) is great! Crocs’ Barbie collection includes numerous pink (and one black with a pink inside) slip-on styles such as the Classic Clog, the Cozzzy Sandal, and the heeled Siren Clog for those who are always on their tiptoes. You may also add Barbie Jibbitz to an existing pair: A cowboy hat, a convertible, a denim jacket, and more themed charms are available Barbie collaborations.
The Barbie clogs and sandals were sold out as of July 28, but you may sign up to be alerted when they are restocked.
4. Barbie x Chi
Three Chi hair styling items on a turquoise, pink, and yellow background
Ask anybody who is still using their middle school Chi flat iron in college. Like Barbie, Chi has withstood the test of time. The Totally Hair collection, which takes inspiration from 1991 Totally Hair Barbie: Mattel’s best-selling Barbie ever, the pastel pink and gold Dreamhouse collection, the baby pink Dream Pink collection, and the Malibu collection, which has a pastel turquoise option and a colourful beach graphics option, are all available for $99.99 each.
Other Chi hair products like the Titanium Triple Barrel Deep Waver and Ceramic Rotating Curler, as well as a (sold out) Malibu travel package with a portable dryer, are available in certain Barbie collections.
5. Barbie x NYX
Cosmetics Assorted Barbie-themed makeup in pool
NYX continues to steal the drugstore cosmetics show. Barbie movie-inspired versions of crowd-favorite NYX products like the Jumbo Eye Pencil and Butter Gloss, as well as new tiny palettes, lashes, and a flip phone mirror compact, are included in the collection. It is dispensing pink Razr.
Nothing in the Barbie x NYX collection costs more than $15, staying loyal to NYX’s traditional pricing – the only challenge is finding everything in stock. Try your luck at the NYX website, as well as Target, Ulta, CVS, and other stores Barbie collaborations.
6. Barbie x Kitsch
Kitsch Barbie-themed hair accessories on a pink, orange, and yellow reflecting surface.
Veteran Barbie stylists understand that the route back to shining, straight-out-of-the-box Barbie hair from combed, ponytailed or otherwise deformed Barbie hair is a lengthy one. Barbie and Kitsch have a collection of satin pillowcases, bedazzled claw clips, satin scrunchies, and the renowned heatless hair curler to help you avoid that mess on your own head. Hot pink or the Malibu design, which has a blue checkered pattern with pink palm trees and Barbie head silhouettes, are your colour choices Barbie collaborations.
7. Barbie x Xbox
Barbie x Xbox Tower of Barbie-themed gaming equipment, including a pink Xbox console and a variety of controller faces Microsoft is to blame.
Yes, the Barbie-themed Xbox Series S console exists, and yes, learning that just one person will get one may be upsetting.
We left Microsoft’s pink Xbox unranked since it can’t really be bought, only won. The contest is currently live and will close on July 30 at 11 p.m. ET. To participate, you must have a Twitter account. The single grand prize, which is worth $668.50 in total, includes the custom Barbie-themed Series S console and the Dreamhouse-inspired stand, a custom Barbie edition Instinct controller with four interchangeable faceplates, a code for three free months of Xbox Game Pass Ultimate, two Barbie: The Movie dolls, and a slew of other smaller items from NYX with NYX and Hot Wheels barbie games.
8. Barbie x FUNBOY
Three Barbie-themed golf cart pool floaters in a pool with palm palms in the backdrop
It wouldn’t be a Barbiecore summer without an outrageous pool float. FUNBOY’s charming inflatables, towels, and other pool accessories bring west coast vibes to your favourite swimming hole – even if it’s all the way in the northeast. Take a seat in a flowery lounge chair or inner tube, a large pink flamingo, a speed boat raft, or a two-person vintage golf buggy.
As of July 28, some Barbie floats and accessories were sold out, but you may sign up to be notified when certain goods, such as the gold cart, are restocked Barbie collaborations.
9. Barbie x Impala Lightspeed Inline Skates
Two individuals dressed in Impala Barbie-themed inline skates and socks Barbie collaborations.
Naturally, an identical reproduction of an item from the film sits atop the Barbie merchandise pyramid – and it’s more footwear, of course. Impala’s roller skating gurus collaborated with Barbie to reproduce the bright-yellow-with-pink-accents inline skates worn by Barbie and Ken in a beach scene, which first sparked online outrage with a leaked photo from the set in June 2022 Barbie collaborations.
Regardless of Barbification, Impala’s roller skates (both quad and inline) are among the finest available. The Barbie Lightspeed ones cost $189.95, which is in line with Impala’s other rates. The Barbie Lightspeed skates were sold out (again) as of July 28, but you may sign up to be alerted when they are restocked.
10. Barbie x Vans
Vans’ highly awaited collaboration with Barbie has finally trickled in to soothe the miseries of those who missed out on their dream pair from the sold out Superga Barbie line or the practically sold out ALDO Barbie collaborations.
Two skater stalwarts, the high-top Sk8-Hi Vans and low-top Authentic Vans (both platform, of course), as well as the Mary Jane-ish Style 93, some swirly slip-ons, a backpack and a crop top, have been bathed in pink. Journeys also carries a few goods from the queue.
